About JEMS

Our favorite gems from around the world…

Hello there,

We’re JEMS – well, technically we are John, Elizabeth, and Madeline. Our parents, James and Rachel, named their latest endeavor after us. We just moved back to Southern California after an adventurous two years of living in Scotland. While in Europe, our parents fell in love with the philosophy of living hygge (hoo-gah). This Danish lifestyle concept means to acknowledge a cozy, charming, or special feeling or moment. Our mom especially loved the idea of creating a world that makes you feel relaxed, content, and all warm and fuzzy inside.

Now that we’re back home in Orange County, our mom assembled her favorite finds to create a hygge-inspired lifestyle store. At JEMS Balboa, you’ll find beautiful furniture and décor, and sustainable women’s and kid’s fashion, from Denmark, Swedish wallpaper, handmade brushes from Germany, hand woven hats from Italy, beauty products from Britain, and much more.

JEMS Balboa is a window into a world of European living – a space to relax, rejuvenate, and get inspired. We hope you can come visit us at our lovely little shop on Balboa Island in Newport Beach, California. If you don’t live nearby, we have a selection of our favorite items available online. 

Happy Shopping,

John, Elizabeth, and Madeline xx